Groundswell

Groundswell
Author :
Publisher : Harvard Business Press
Total Pages : 354
Release :
ISBN-10 : 9781422161982
ISBN-13 : 1422161986
Rating : 4/5 (986 Downloads)
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Book Synopsis Groundswell by : Charlene Li

Download or read book Groundswell written by Charlene Li and published by Harvard Business Press. This book was released on 2011 with total page 354 pages. Available in PDF, EPUB and Kindle. Book excerpt: Offering a strategy to winning in a world transformed by social technologies (blogs, podcasts, and social networking sites), the authors have designed a four-step process for building these technologies into a business.


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