The design profession has been asking itself some important questions lately. How do designers deal with the increasing complexity of design problems? What skil

All designers will feel that creativity and innovation are at the heart of their designs. But for a design to have an effective and lasting impact it needs to w

This core textbook emphasizes the power of design management to drive corporate strategic goals, showing how design strategies can be thoughtfully formulated an

Who can design? For too long, that question has highlighted the supposed division between right-brain dominant “creative types” and left-brain dominant “a

How can design be used to solve business problems? That's the question answered, in many innovative ways, by Building Design Strategy. Mark Dziersk, EunSool Kwo