Measuring Customer Experience

Measuring Customer Experience
Author :
Publisher : Springer
Total Pages : 166
Release :
ISBN-10 : 9781137375469
ISBN-13 : 1137375469
Rating : 4/5 (469 Downloads)

Book Synopsis Measuring Customer Experience by : Philipp Klaus

Download or read book Measuring Customer Experience written by Philipp Klaus and published by Springer. This book was released on 2014-11-19 with total page 166 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now, more than ever, customer experience plays a pivotal role in the success and longevity of a company. Based on rigorous scientific tools and global data, this book offers a simple but thorough guide on how to master the challenges of the market, and how to deliver superior performance through effective customer experience management.


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