The author traces the history and theory of visual culture asking how and why visual media have become so central to contemporary everyday life. He explores a w

Most of our expereince is visual. We obtain most of our information and knowledge through sight, whether from reading books and newspapers, from watching televi

This book is about the expanding realm of visual culture: in architecture, art, design, advertising, photography, film, television, video, theatre performance,

Visual culture is central to how we communicate. Our lives are dominated by images and by visual technologies that allow for the local and global circulation of

This thoroughly revised and updated second edition of The Visual Culture Readerbrings together key writings as well as specially commissioned articles covering