Business Models For Dummies

Download or read book Business Models For Dummies written by Jim Muehlhausen and published by John Wiley & Sons. This book was released on 2013-05-20 with total page 384 pages. Available in PDF, EPUB and Kindle. Book excerpt: Write a business model? Easy. Business Models For Dummies helps you write a solidbusiness model to further define your company's goals and increaseattractiveness to customers. Inside, you'll discover how to: make avalue proposition; define a market segment; locate your company'sposition in the value chain; create a revenue generation statement;identify competitors, complementors, and other network effects;develop a competitive strategy; and much more. Shows you how to define the purpose of a business and itsprofitability to customers Serves as a thorough guide to business modeling techniques Helps to ensure that your business has the very best businessmodel possible If you need to update a business model due to changes in themarket or maturation of your company,Business Models ForDummies has you covered.