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Language: en
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Type: BOOK - Published: 2007-06-07 - Publisher: Routledge
The aim of this book are two-fold: (1) to evaluate the current progress of theoretical approaches to tourism marketing and (2) to show the ways to further devel
Language: en
Pages: 177
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Type: BOOK - Published: 2018-03-19 - Publisher: Varna University of Management
The European Journal of Tourism Research is an academic journal in the field of tourism, published by Varna University of Management, Bulgaria. Its aim is to pr
Language: en
Pages: 202
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Usually, a country brand is not focused, resulting in unsuccessful place branding. It is possible to successfully raise your national identity to the level of a