Global Business Etiquette
Author | : Jeanette S. Martin |
Publisher | : ABC-CLIO |
Total Pages | : 245 |
Release | : 2012-02-22 |
ISBN-10 | : 9780313397172 |
ISBN-13 | : 0313397171 |
Rating | : 4/5 (171 Downloads) |
Download or read book Global Business Etiquette written by Jeanette S. Martin and published by ABC-CLIO. This book was released on 2012-02-22 with total page 245 pages. Available in PDF, EPUB and Kindle. Book excerpt: Synopsis: The breakneck speed at which business is "going global" requires a new breed of executives, managers, and front-line employees who are adept at the art of cross-cultural communication, where simple misunderstandings can jeopardize multimillion dollar deals. Whether you are preparing for a long-term overseas assignment or a short trip abroad to meet with clients, customers, suppliers, or distributors, Global Business Etiquette will be an indispensable resource for understanding the dynamics of cross-cultural communication, avoiding embarrassing (and costly) gaffes, and successfully navigating the subtleties of social interaction. Drawing from their many years of research and training in the field; highlighting such important elements of communication as nonverbal gestures, dress, and gift giving customs; and featuring dozens of colorful examples and useful tips; the authors present a practical approach to interpreting signals and symbols around the world, overcoming stereotypes, and mastering the nuances of international communication.