The authoritative account of the rise of Amazon and its intensely driven founder, Jeff Bezos, praised by the Seattle Times as "the definitive account of how a t

Amazon's business model is deceptively simple: Make online shopping so easy and convenient that customers won't think twice. It can almost be summed up by the b

Highlights the life and accomplishments of the man who created the online shopping site "Amazon.com," and describes the success of the store.

Portrait of the growth of tech company Amazon and the evolution of its billionaire founder, Jeff Bezos.

Profiles Jeff Bezos, and describes how his interest in the Internet led him to explore the business of selling books over the Internet and later establish Amazo