Selling Britishness
| Author | : Felicity Barnes |
| Publisher | : |
| Total Pages | : 280 |
| Release | : 2022-08-15 |
| ISBN-10 | : 022801056X |
| ISBN-13 | : 9780228010562 |
| Rating | : 4/5 (562 Downloads) |
Book Synopsis Selling Britishness by : Felicity Barnes
Download or read book Selling Britishness written by Felicity Barnes and published by . This book was released on 2022-08-15 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: From the 1920s until the Second World War, Australia, Canada, and New Zealand filled British shop windows, newspapers, and cinema screens with 'British to the core' Canadian apples, 'British to the backbone' New Zealand lamb, and 'All British' Australian butter. Selling Britishness explores the role of commodity marketing in creating Britishness.
