Successful Social Media and Ecommerce Strategies in the Wine Industry

Successful Social Media and Ecommerce Strategies in the Wine Industry
Author :
Publisher : Springer
Total Pages : 168
Release :
ISBN-10 : 9781137602985
ISBN-13 : 1137602988
Rating : 4/5 (988 Downloads)

Book Synopsis Successful Social Media and Ecommerce Strategies in the Wine Industry by : Gergely Sznolnoki

Download or read book Successful Social Media and Ecommerce Strategies in the Wine Industry written by Gergely Sznolnoki and published by Springer. This book was released on 2016-04-30 with total page 168 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on principles and practices in digital wine marketing. By providing a global overview of social media and e-commerce strategies and practices in the wine business, this book allows readers to understand how consumers and producers deal with these modern communication and selling platforms.


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