Since the first edition of The Psychology of Risk there have been enormous macro-economic and socio-political changes globally - the chaos in the world banking

This book aims to help the reader to understand what motivates people to engage in risk taking behavior, such as participating in traffic, sports, financial inv

This second edition explores the psychology of risk, examining how individuals think, feel and act. The questions addressed include: why do companies fail to pr

The psychological dimension of managing risk is of crucial importance, and its study has led to the identification of specific do's and don'ts. Those with an un

This authoritative collection goes beyond economic statistics and probability data to offer a robust psychological understanding of risk perception and risk tak