Tourism and Retail Development
Author | : Bill Ryan |
Publisher | : |
Total Pages | : 69 |
Release | : 1999-09-01 |
ISBN-10 | : 0756726654 |
ISBN-13 | : 9780756726652 |
Rating | : 4/5 (652 Downloads) |
Download or read book Tourism and Retail Development written by Bill Ryan and published by . This book was released on 1999-09-01 with total page 69 pages. Available in PDF, EPUB and Kindle. Book excerpt: Retailing in many of our small communities has decreased if not disappeared entirely. Targeting more of the tourist dollar has helped some communities & its retailers as shopping often go hand in hand. A study examining retail & tourism in various Midwestern communities was conducted to identify practical tips specific to retail & tourism. This guidebook highlights retail business strategies that have been successful in expanding revenues through sales to both visitors & local residents. Case studies demonstrate how retail bus. have worked together to tap into the tourism market. Specific retail bus. tips are presented to stimulate thinking about service, the shopping experience, products, the retail facility & advertising/promotional strategies.