Verbalisation: The power of words to drive change
| Author | : Sven Hughes |
| Publisher | : Lulu.com |
| Total Pages | : 216 |
| Release | : 2017-03-10 |
| ISBN-10 | : 9781326946531 |
| ISBN-13 | : 1326946536 |
| Rating | : 4/5 (536 Downloads) |
Book Synopsis Verbalisation: The power of words to drive change by : Sven Hughes
Download or read book Verbalisation: The power of words to drive change written by Sven Hughes and published by Lulu.com. This book was released on 2017-03-10 with total page 216 pages. Available in PDF, EPUB and Kindle. Book excerpt: Verbalisation: The power of words to drive change In our hyper-connected age, audiences have changed, but our ways of reaching them haven't. Our ability to understand, engage, and influence them, using new methods and media, is both our biggest challenge and our biggest opportunity. This is your practical guide to harnessing the power of words to reliably change behaviour. On the battlefield, on the campaign trail and in the boardroom.
