Gender, Culture, and Consumer Behavior

Gender, Culture, and Consumer Behavior
Author :
Publisher : Routledge
Total Pages : 484
Release :
ISBN-10 : 9781848729469
ISBN-13 : 1848729464
Rating : 4/5 (464 Downloads)

Book Synopsis Gender, Culture, and Consumer Behavior by : Cele Otnes

Download or read book Gender, Culture, and Consumer Behavior written by Cele Otnes and published by Routledge. This book was released on 2012 with total page 484 pages. Available in PDF, EPUB and Kindle. Book excerpt: First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.


Gender, Culture, and Consumer Behavior Related Books

Gender, Culture, and Consumer Behavior
Language: en
Pages: 484
Authors: Cele Otnes
Categories: Business & Economics
Type: BOOK - Published: 2012 - Publisher: Routledge

DOWNLOAD EBOOK

First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.
The Gender and Consumer Culture Reader
Language: en
Pages: 401
Authors: Jennifer R. Scanlon
Categories: Business & Economics
Type: BOOK - Published: 2000-08 - Publisher: NYU Press

DOWNLOAD EBOOK

In this consumer culture studies anthology, 23 reprinted essays (1934-98) consider both the empowering and disempowering elements of consumerism. In her introdu
Gender Issues and Consumer Behavior
Language: en
Pages: 258
Authors: Janeen Arnold Costa
Categories: Business & Economics
Type: BOOK - Published: 1994-08-17 - Publisher: SAGE Publications, Incorporated

DOWNLOAD EBOOK

Why, how and to what extent does gender influence consumer behaviour? Beginning with a general introduction to gender and consumer behaviour, this volume addres
Gender After Gender in Consumer Culture
Language: en
Pages: 369
Authors: Elisabeth Tissier-Desbordes
Categories: Business & Economics
Type: BOOK - Published: 2020-12-18 - Publisher: Routledge

DOWNLOAD EBOOK

Gender After Gender in Consumer Culture provides an updated discussion of how gender cuts across consumer culture, in light of increasing gender fragmentation a
Handbook of Research on Gender and Marketing
Language: en
Pages: 352
Authors: Susan Dobscha
Categories:
Type: BOOK - Published: 2019 - Publisher: Edward Elgar Publishing

DOWNLOAD EBOOK

Susan Dobscha and the authors in this Handbook provide a primer and resource for scholars and practitioners keen to develop or enhance their understanding of ho